Ambar Deep

  • Ambar Deep

    VP Product management , Shopclues

    Ambar Deep, is the Vice President at ShopClues and a senior product leader in mobile, ecommerce and web based products with over 8 years’ experience. A seasoned Indian Ecommerce professional, Ambar looks at all aspects of building and improving ShopClues as a platform, enhancing customer experience, managing large teams and executing go-to-market strategies. He is passionate about creating and launching new businesses in digital space.

    He has been a fast track performer throughout his career with a natural ability to drive an entire team with varied expertise levels, to success through conceptual analysis. Ambar creates strong, nimble culture driven teams with strong focus on data driven approaches and collaborative outlooks.
     
    In an online marketplace that has more than 100 million monthly visits, Ambar has led the transformation of ShopClues Mobile app platform, so much so that 70% of ShopClues users come from Mobile and App and 35% are Frequent buyers, 50-60% of which are repeat buyers. He is a strong proponent of Predictive analytics developing a research system with more than 100 data points of consumer behaviour used for generating insights.
     
    An alumnus of IIM-A, with a background in Instrumentation and Control Engineering, Ambar firmly believes that User Experience (UX) trumps User Interface (UI). Ambar and his team at ShopClues prides themselves on minute level customer experience personalization with Root-Cause-Analysis and resolution. A technology and fitness enthusiast, Ambar has also worked as a software developer in Hughes and as a sales and marketing professional in Airtel before becoming an ecommerce professional.