Mr. A.D. Padmasingh Isaac, Chairman and Managing Director of AACHI Group of Companies was born in Dec 1955 in a middle class family at Nazareth, Tirunelveli District. He did his graduation in Business Administration from Aditanar College, Tiruchendur and joined for Godrej Soaps as Sales Officer. In view of his excellent and meritorious performance, within two years he was promoted as Area Sales Manager in charge of Tamil Nadu. His 10 years of experience in Godrej Soaps that kindled his entrepreneurial spirit in Mr. Isaac! In 1998, he started with a product of Liquid Blue and thereafter, introduced AACHI MASALA products in rural and semi urban areas of Tamil Nadu. He is well knowledged in the abundant market potential of all standards of work life before several MNCs stepped in aggressive rural marketing.