51 years young, Pradeep Gidwani is chasing his dreams to set up the “ Starbucks of beer”. Pradeep is setting up a chain of beer cafes across the country. Pradeep conceptualized and set up The Beer Café in Dec 2010 before selling the business to his former partner. In Apr 2012, Pradeep launched a new chain of beer cafes under the brand name – The Pint Room. Today The Pint Room has 4 outlets across India and is a casual neighbourhood meet up space over great beer.
His last Corporate job was as Managing Director of Carlsberg’s India operations. He was responsible for developing the India entry strategy, setting up and building Carlsberg’s brewing business in India. In a short span of 2 ½ years Carlsberg has established a strong foundation in India under Pradeep Gidwani’s leadership with 5 top quality breweries spanning the North, East, South and West of India, presence of its brands across the Indian sub continent. 3 brands Carlsberg, Tuborg and Palone have delighted quality conscious consumers and have established a place in the mind and hearts of Indian consumers. Carlsberg has been one of the most successful consumer goods companies to setup business from scratch in India and achieve revenues of USD 50 million in its 2nd full year of operations in 2009. Carlsberg is the 3rd largest brewer in India currently.
Pradeep Gidwani started working in 1986 and in 25 years has held various senior positions across some of the finest corporations in the world. Prior to Carlsberg, Pradeep lived in Dubai and worked with Red Bull as Managing Director of its Asia Business and was responsible for the development of the Red Bull brand across Asia. Before this he was part of the team that built Foster’s into one of the most successful beer/ consumer goods brand that was ever launched in India. His prior experience covers almost every category in the beverage business starting from tea/ coffee with Unilever’s Brooke Bond where Pradeep started as a Management Trainee, experience in spirits with UB Group, launch and development of the Scotch whisky segment in India with brands like Johnnie Walker, Black Dog, Black and White, Vat 69, introducing India to the fine world of grapes with champagne – Dom Perignon, Moet Hennessy, cognacs – Hennessy and a portfolio of wines.
Pradeep Gidwani is recognized across the Food and Beverage world for concept selling, creating brands, start ups each of them highly successful. In Sep 2002
Business Today ranked Pradeep as one of India’s Hottest Young Executives in its First ever listing of 25 of India Inc’s rising stars. Almost every Business Media has featured Pradeep as one of the best known entrepreneurs in the beverage segment.
Pradeep, 51, is one of the few whose passion at work spills into his hobby. He is an avid collector of the finest beverage products from across the world, has studied each of these categories in an in depth manner, has visited some of the finest maltings, distilleries, wineries, breweries, bottle/can manufacturing units - anything to do with beverages. His knowledge and passion about adult beverages is unrivalled. Pradeep has also been invited to share his experience in building successful start ups, experiential marketing at various Brand Marketing and Business Forums across the country. Pradeep is also an avid traveler taking unique holidays including personally captaining and steering a boat in France for a week, driving holidays in Scotland, France, Germany, Wales, Australia and New Zealand.
Pradeep is a graduate of the Symbiosis Institute of Business Management and has been recognized as one of its best known Alma matar. He loves numbers and completed his BSc in Mathematics from Wadia College, Pune. His schooling was across the country - as Pradeep says “ ten schools in ten years, tons of friends in every part”.
Maybe it is this early trait that has given Pradeep an amicable, social and down to earth approach where meeting people in a bar is something he truly enjoys.