Ganesh Vasudevan is the Chief executive officer (CEO) of IndiaProperty.com Pvt. Ltd., a company that runs and manages online realty portal IndiaProperty.com. He is a seasoned business leader with extensive business development experience across roles in Sales, Strategic Alliances, Key Account Management and Direct Marketing. He has been particularly successful in seeding and growing greenfield ventures into large business in both the B2B and B2C spaces across consumer internet, banking, financial services and consumer durables industries. He began his career in sales at BPL Ltd, Chennai, where he was instrumental in launching what was probably the first online durable loan approval program in the country with HDFC Bank in 1999.
He was also credited with developing a rural marketing program to cover towns in the 50K pop stratum nationally. He subsequently moved to Standard Chartered Bank, where he established the Customer Value Management Channel for the Bank for South India. After a stellar stint at Standard Chartered, Ganesh took on a challenging role at Tata-AIG Life Insurance Co Ltd, where he established direct marketing and CRM programs for the company and subsequently handled national level positions in Sales and Channel Management. In his latest responsibility, he was head of National Accounts and Wealth Management, with a specific focus on strategic alliances in the NBFC vertical.
Ganesh holds a bachelor’s degree in Chemical Engineering from Central Electrochemical Research Institute, Karaikudi where he stood second in the university. He is an alumnus of T A Pai Management Institute, Manipal where he specialized in Marketing and Finance. Passionate about music, Ganesh enjoys singing and is part of a local music band in Chennai. He also loves tinkering with gadgets and assembling them.