Manisha Sood is the Country General Manager-India for Fitbit. Manisha has joined the company in August 2015, and was previously the Director, SMB for Microsoft India. At Microsoft, Manisha was responsible for leading the sales and marketing function of the Small & Medium Enterprise Business within India. Prior to Microsoft, she was at SanDisk where she was Country Manager & Director for the India & SAARC region for over six years. She has to her credit launching the SanDisk business in India and taking the brand to the leadership position. Manisha also evangelized Marketing for SanDisk in driving the brand's first ever TV campaign in the world which was later introduced in US and Latin America region. In her career spanning over 25 years, Manisha has been in country head roles for over a decade-and-a-half. Prior to SanDisk, Manisha worked with Kodak India Ltd. as General Manager, Digital Capture and Home Printing for 10 years and with Modi Olivetti as Business Manager. Manisha has over two dozen leadership awards and citations to her credit including the Top 10 Most Influential People in Photography award five times in a row for her incessant contribution to the Indian imaging sector. She was also listed among the 10 Women on Top in Indian IT by The Economic Times and Telecom's Women Team by the My Mobile magazine. Manisha holds a bachelor's degree in Chemistry from Bombay University and a Diploma in Computer Science from IITC Mumbai.