Pau Abello is the Managing Director of Roca Bathroom Products Pvt. Ltd, 100% subsidiary of Spanish worldwide sanitaryware leader Roca Group. He is widely credited in India in making a dynamic organization with new product portfolios, innovative marketing approach, greater focus on consumer preferences and broader B2B channels. For all the Roca Group brands in India, mainly Parryware.
Pau has been associated with Roca Group for the last 17 years. Out of these, he spent 13 years in the corporate financial department of the company and about 3.5 years as Corporate IT Director. Since September 2013, he has helmed the company’s growth and has been engineering diverse strategic changes across businesses and divisions.
Under his leadership, the company has undertaken several significant initiatives like centralizing of warehouses, instituting fresh commercial policies, reinforcing quality standards in existing departments, setting up new technical offices and making requisite investments for the expansion of installed capacities in vitreous china and faucets.
Pau has a Bachelor’s Degree in Business Studies and an MBA from Europe’s top management institute, Escuela Superior de Administración y Dirección de Empresas (ESADE) in Barcelona. He is an enthusiastic philatelist and is also an ardent outdoor adventure lover who regularly participates in mountain biking expeditions in Europe.